In 2011 I had the distinct privilege of working with Amy Krouse Rosenthal: writer, performance artist, and creative. What makes a TED talk?
You might think it’s the length: 18 minutes.
You might think it’s the visuals: clever infographics or jaw-dropping props.
You might think it’s the staging: the TED Talks’ iconic red circle carpet and black background.
In truth, it’s none of these… the reason TED talks are so powerful is that they tell one coherent story, often using strong visuals and props. But you can give a TED-style talk of any length, once you have the structure and hook for your individual story. You can master the TED talk presentation format.
Examples of client TEDx talk videos
What’s your TEDx story?
Viet Nguyen, Robotics and Simulation
NASA Eyes on the Solar System
For Viet (Jon) Nguyen of NASA’s Jet Propulsion Laboratory, the story transported viewers from his own fascination with space travel through a live exploration of our solar system.
His TEDx talk challenge: Operating internet-connected software live without a glitch.
Lori Steele Contorer, CEO of Everyone Counts
Using Modern Technology to Legitimize Elections
For Lori Steele Contorer, CEO of Everyone Counts, the prescient story was protecting the legitimacy of elections through technology
Her TEDx talk challenge: Presenting workable solutions for technology that does not yet exist.